Last updated: March 2026
1. Who We Are
This website is operated by Berna. For privacy-related questions, contact us at: contact @ berna.watch
2. What Data We Collect
When you subscribe to our newsletter, we collect the following information:
Email address
Approximate location (city and country, derived from IP address)
Country, region, postal code
Timezone and language
Internet service provider (ISP/organisation)
Browser language and screen resolution
Referring URL (the page or site you came from)
Browser and device information (user agent)
Date and time of submission
When you visit this website, we also collect anonymous usage data via Google Analytics and Microsoft Clarity (see section 9).
3. Why We Collect It
We collect subscription data solely to send you updates about Berna — new products and developments — and to understand our audience at a basic level. We collect analytics data to understand how visitors use our website in aggregate, and we use session recording tools to improve usability and user experience. We do not build individual profiles, run targeted advertising, or sell your data.
4. Legal Basis (GDPR & Swiss DSG)
We process your subscription data on the basis of your consent, given when you submit the subscription form. We process analytics and session recording data on the basis of your consent, given via our cookie banner.
5. Data Storage
Subscription data is stored securely via Formspark (formspark.io), our form processing provider. Their privacy policy is available at formspark.io/legal/privacy-policy. Analytics data is stored by Google LLC and Microsoft Corporation (see section 9).
6. Data Sharing
We do not sell, rent, or share your personal data with third parties, except:
Formspark — our form processing provider
Google LLC — our analytics provider (Google Analytics)
Microsoft Corporation — our session recording provider (Microsoft Clarity)
Google's privacy policy is available at policies.google.com/privacy. Microsoft's privacy policy is available at privacy.microsoft.com. No data is transferred outside of GDPR-adequate countries without appropriate safeguards.
7. Retention
We retain your subscription data for as long as you remain subscribed. You may request deletion at any time by emailing contact @ berna.watch. Analytics data is retained according to Google's standard retention periods. Session recording data is retained according to Microsoft Clarity's standard retention periods (up to 13 months).
8. Your Rights
Under GDPR and Swiss DSG, you have the right to:
Access the data we hold about you
Request correction or deletion of your data
Withdraw consent at any time
Lodge a complaint with your local data protection authority (in Switzerland: the FDPIC at fdpic.ch; in the EU: your national supervisory authority)
To exercise any of these rights, email us at: contact @ berna.watch
9. Cookies & Tracking
This Cookie Policy explains what cookies are, how we use them, the types of cookies we use (i.e., the information we collect using cookies and how that information is used), and how to manage your cookie settings.
Cookies are small text files used to store small pieces of information. They are stored on your device when a website loads in your browser. These cookies help ensure that the website functions properly, enhance security, provide a better user experience, and analyse performance to identify what works and where improvements are needed.
Like most online services, our website uses both first-party and third-party cookies for various purposes. First-party cookies are primarily necessary for the website to function properly and do not collect any personally identifiable data.
The third-party cookies used on our website primarily help us understand how the website performs, track how you interact with it, keep our services secure, and enhance your overall user experience while improving the speed of your future interactions with our website.
This website uses Google Analytics, a web analytics service provided by Google LLC. Google Analytics uses cookies to help us analyse how visitors use the site. The information generated by the cookie (including your anonymised IP address) is transmitted to and stored by Google. We use this data to understand page traffic and visitor behaviour in aggregate. We do not use Google Analytics to identify individual users. You can opt out of Google Analytics tracking at any time by installing the Google Analytics Opt-out Browser Add-on at tools.google.com/dlpage/gaoptout.
This website also uses Microsoft Clarity, a behavioural analytics service provided by Microsoft Corporation. Microsoft Clarity uses cookies to record anonymised session data, including mouse movements, clicks, and scrolling behaviour, in the form of heatmaps and session recordings. This helps us understand how visitors interact with our site and identify usability improvements. Microsoft Clarity does not collect personally identifiable information. You can learn more about how Microsoft handles this data at privacy.microsoft.com.
We do not sell or share any information we collect with third parties, except for Google Analytics and Microsoft Clarity, which we use to understand how visitors use our site.
10. Cookie Consent
We ask for your consent before placing any non-essential cookies on your device. You can accept or decline cookies via the cookie banner shown on your first visit. You may also change your preferences or disable cookies in your browser settings at any time, though this may affect site functionality.
11. Changes to This Policy
We may update this policy occasionally. The date at the top of this page reflects the latest revision. Continued use of the site after changes constitutes acceptance of the updated policy.